DESCRIPTION

 

Officially Licensed Beatles Merchandise

Beatles Baby Clothes - Beatles Logo

Several New York radio stations began playing "I Want to Hold Your Hand" on its release day. The positive response to the record that had started in Washington was duplicated in New York and quickly spread to other markets. The record sold one million copies in just ten days, and by 16 January 1964, Cashbox magazine had certified the record number one, in the edition datelined 23 January.

It was around this time that Brian Epstein was besieged by offers of merchandising, and completely underestimating this relatively new market within the pop industry, chose to effectively give it away. Seltaeb was a company set up in 1963 by Nicky Byrne exclusively to look after The Beatles merchandising rights on a 90 /10 basis in Byrne’s favour.

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